Les partenaires de la Fédération de la Haute Couture et de la Mode s’engagent avec Paris Fashion Week dans une dynamique de services, d’expertise et d’innovation. Nous développons ensemble des projets pour accompagner nos membres et accrédités tout au long des semaines des défilés ou des nos événements officiels
Official Partners
DEFI is an original hub created in 1984 to support and accelerate the development and transformation of the French fashion industry. DEFI therefore works towards the growth of fashion companies, the protection and development of France’s image and attractiveness, the stimulation of digital and technological innovation, the promotion of French manufacturing and savoir-faire, as well as the emergence of responsible fashion. DEFI supports Paris Fashion Week® and emerging brands through SPHERE and fashion shows. DEFI is at the heart of the French fashion ecosystem.
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L'Oréal
As an official partner of PARIS FASHION WEEK®, L'Oréal Paris is committed to support and promote fashion talent through its unique beauty expertise and makeup innovations. The brand promotes the excellence and diversity of the Parisian fashion scene worldwide, and collaborates with the most talented designers, ranging from renowned creators such as Elie Saab, Giambattista Valli, to emerging talents such as Coperni, Koché, Wales Bonner, Ester Manas, Germanier.
As the world's leading beauty brand and a symbol of French excellence, L'Oréal Paris inspires confidence in women by enabling them to assert and emancipate themselves. Each season, the brand brings its vision worldwide thanks to L'Oréal Paris hair and makeup artists, who create and democratize new beauty trends from the world's most influential fashion capital.
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DS Automobiles
Being the official sponsor of Paris Fashion Week® makes the brand radiate in fashion, one of the DS’s area of expression.
Driven by the avant-garde spirit and backed by an exceptional heritage, DS Automobiles, born in Paris 2014, aims to embody the French art of travel. Remarkable products, discernible French luxury savoir-faire, coupled with a suite of bespoke services, DS Automobiles offers a unique experience before, during and after every journey.Designed for customers looking to stand out who want to travel the world and enjoy every moment, DS models combine refinement and technology. With New DS 3, DS 4, New DS 7 and DS 9, the DS brand is launching a global range.
Double Formula E champion in 2019 and 2020, DS Automobiles is at the cutting edge of electrification by offering all its models in electrified version. Under the E-TENSE label, DS Automobiles offers both 100% electric and plug-in hybrid of up to 360 horsepower with 4-wheel drive. From 2024, every new model launched by DS Automobiles will be 100% electric.
For its demanding customers, DS Automobiles has crafted a suite of exclusive services, called “ONLY YOU, a wealth of attention.”With a presence in 41 countries, the DS brand has created and is developing an exclusive distribution network that includes more than 450 DS STORE throughout the world.
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Broadcasting Partners
Youtube
YouTube has been supporting the calendar's members and Houses all along by means of workshops in order to provide guidance to enhance the visibility of their content. For the Paris Fashion Week®, an unprecedented activation of YouTube.com/fashion will enable the Federation to showcase the content of its Houses in a specially curated playlist.
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Google
Google is making its entire know-how available to the Federation in order to support it in its brainwork and its digital strategy.
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KONBINI
Konbini and the FHCM tell the story of Paris Fashion Week®. Testimonials, fashion stories, backstage, discover these exclusive contents on all our broadcasting platforms.
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TENCENT
The Leading Online Video Platform in China.Provide the best online movie, TV series, entertainment services and audio visual experiences, and become the First Choice for Internet users to watch movie, TV series and entertainment contents.
Read moreCanal+
CANAL+ collaborates with the FHCM during Paris Fashion Week® and offers a digital channel PARIS FASHION, available on myCANAL, which broadcasts fashion shows, presentations and additional programs specially designed for the channel.
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The Asahi Shimbun
The Asahi Shimbun will broadcast the contents and distribute original articles in a special page for Paris Fashion Week on its website in Japan, with high design and visibility.
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CNN Style
CNN Style has launched a dedicated hub featuring news and features from Paris Fashion Week throughout 2023.
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TikTok is extremely proud to be partnering with the ultimate iconic fashion institution, La Fédération de la Haute Couture et de la Mode (FHCM) coordinator of Paris Fashion Week®.
On TikTok, FHCM will show-off the creative and innovative vision of the emblematic Maisons as well as shine a light on emerging designers and brands, opening the doors of the events registered on the Paris Fashion Week® Official Calendar and bringing the unrivaled, rich content of the global capital of Fashion to the TikTok community.
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Instagram
Instagram is supporting the Federation and its members via training initiatives which are available online for download on the FHCM website.
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Professional Partners
PREMIERE VISION
The global event for fashion professionals actively supports young designers and the industry’s eco-responsible mutation with its commitment to explore and promote innovation in all its aspects: sustainable and technological. Available all year long, the Première Vision marketplace offers more than 70,000 products to be sourced online - fabrics, leather, accessories, yarns, designs, manufacturing, and Denim weavers.
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TRANOÏ
TRANOÏ, A UNIQUE VISION OF FASHION. Tranoï - Paris Fashion Week® trade show partner- welcomes international buyers looking for a unique fashion offer four times a year. A B2B event that brings together, at the Palais Brongniart for Women and at Garage Amelot for Men, a community of new ready-to-wear and accessories designers selected by Tranoï in partnership with the Fédération de la Haute Couture et de la Mode (FHCM).
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LAUNCHMETRICS
Launchmetrics is the premier Brand Performance Cloud used by Fashion, Luxury and Beauty (FLB) executives to connect with today's consumer in an ever-changing landscape. With over 10 years of industry experience, Launchmetrics helps over 1,200 clients create experiences that inspire and have measurable impact. Its Brand Performance Cloud provides businesses with the tools and intelligence they need to optimize the use of their creative assets, run powerful brand amplification programs and measure their performance.
Read moreLe New Black
LE NEW BLACK is a comprehensive wholesale management solution for creative brands, comprising premium B2B digital showrooms, back-office sales management tools, and an iPad order-taking application. Launched in 2009, LE NEW BLACK is part of PFW® professional partners once again this season, allowing for the digitalisation of Sphère, Paris Fashion Week's showroom.
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INSTITUT FRANÇAIS DE LA MODE
Institut Français de la Mode is a higher education institution, a training center for apprentices, a provider of executive education, and a center of expertise for the fashion industry. It provides undergraduate and graduate programs in fashion design, management and craftsmanship.
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GRAND SHOOTING
Grand Shooting is the first product photography management platform focused on media production for fashion and retail. It accelerates the development of brands on the digital market by removing the barriers to the production and online publishing of media: automated workflows, secured assets, catalog enrichment based on image analysis, declination of formats for partners, certification of content quality.
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ZEDONK
Le logiciel de gestion d’entreprise de mode rationalise les opérations de production, de vente en gros et de logistique des marques, quelles que soient leur taille et activité. Créé en 2006 par des experts de l’industrie, plus de 1000 marques et distributeurs dans 45 pays font aujourd’hui confiance à Zedonk.
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STELLAE
Stellae International operates for the highly demanding couture houses, fashion designers and emerging talents looking for the elegant solution with quality logistics support.
Through its state-of-the-art systems, its infrastructure and experienced team, it delivers tailor made logistics solutions to its clients-partners.
Stellae offers a fully integrated logistics approach to retail, wholesale, ecommerce, marketplace distribution.Read more
KITTEN
Kitten produces stills, motion and digital content for the fashion, beauty and luxury industries.
Kitten has offices in Paris, Milan and Valencia.Read more
SHERIFF PROJECTS
Sheriff support fashion, haute-couture and luxury brands with their know-how in production and post-production.
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Sustainability Partners
PWC
Sustainability partner of the Fédération de la Haute Couture et de la Mode, PwC provides the Hosues members of the Fédération and the Houses registered in the Official Calendar of Paris Fashion Week® (PFW) and Haute Couture weeks, a tool support and eco-design dedicated to events.
During each PFW, the tool allows each House to assess the environmental and social impact of its event. It can be used for ecodesign purposes, by performing real-time simulations, to make the best choices to reduce its impact.
The tool is a web-based software produced by PwC France and Maghreb by combining the expertise of the Sustainable Development teams, the Data Intelligence teams and the Experience Center.
The Sustainable Development department of PwC France and Maghreb, founded in 1994, supports companies (from SMEs to multinationals) and investors in the integration of CSR / ESG subjects in their strategies, their operations, their innovation initiatives, the management of their performance and their investment policies. More than 100 specialist consultants are supported by a global Sustainability strategic platform, bringing together nearly 2,000 people in 70 countries.Read more
Events Partners
PARIS MUSÉES
Paris Musées offers a selection of exhibitions during Paris Fashion Week®. Book your ticket for the exhibition of your choice on www.billetterie-parismusees.paris.fr. Reservation is compulsory and subject to availability.
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With the support of
KUSMI TEA
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LA LIMONADARIE DE PARIS
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BLUESTATION
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BARNETT CONSULTING
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STOCKMAN
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LIME
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SIXT
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CITYBIRD
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LA RESERVE DES ARTS
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NOVELTY
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